Head of Brand Partnerships(Cpg),indonesia

6 days ago

Jakarta, Indonesia TikTok Full time

Responsibilities
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About Us
Our team comes from SEA Regional Business, Global Business Solutions.
We partner with key market partners across the Southeast Asia region to drive their user growth and marketing strategy by owning and implementing customised marketing and measurement solutions, ad tech integration and platform innovation.

**Responsibilities**:

- Write and execute on the Country Strategy to increase TikTok's share of revenue and partnership opportunities with Global, Regional and key national brands.
- Enhance TikTok's relationship with key advertisers, with a focus on developing relationships at CXO level.
- Work closely with team leads to define brand account plans to unlock investments and drive their business key performance metrics.
- Lead and Partner XFN teams to structure and execute operational and strategic initiatives.
- Develop annual and quarterly business plans, synthesizing market data, agency analysis and defining the overall business approach to TikTok’s success.
- Deliver a plan to penetrate various brand organizations and verticals that drives alignment. Influence executive and day-to-day contacts to execute against these plans.
- Be adept at developing various marketing approaches such as performance, brand, retargeting, commerce to empower Brand Partners to leverage TikTok ad solutions, creative approaches, and ad tech infrastructure.
- Collaborate with measurement partners to create learning agendas to help teams and agencies better measure impact of TikTok and better adopt TikTok measurement solutions.
- Own Team forecasting and deliver accurate analysis to support team planning.
- Create persuasive sales narratives to help Team leverage market trends, case studies to position TikTok positively.
- Able to design and execute both scaled and focused market engagement tactics.
- Orchestrate plans with product teams and all cross-functional teams to guide organizational efforts towards stronger business outcomes that reflect market needs.
- Home in on relevant trends and opportunities in order to craft business cases that support any new requests and/or changes that alter product vision/roadmap.

**Qualifications**:
Minimum Qualifications
- Strong people management experience with the ability to influence cross-functional teams.
- Experience in ad sales, marketing and or brand development, or a sales-related media function, with a strong connection CMOs.
- Deep experience in driving brand and performance outcomes through media strategy and strong conceptual understanding of the synergistic role of media platforms.
- Demonstrated success leading and deploying the full mix of media and creative solutions will be an added advantage.
- Strong ability to work with partners outside the organization and proven record of influencing outcomes by creating win-win solutions and holding partners accountable to the agreed plans.
- Skilled storyteller with experience communicating the benefit of marketing opportunities to partners and brands.

Preferred Qualifications
- BA/BS degree.
- Established relationships with Leadership at agencies and key brands.
- Demonstrated understanding of digital media platforms and ad metrics.
- Self-starter, fast learner with a can-do spirit.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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