Head of Brand

7 days ago


Jakarta, Indonesia GO-JEK Full time

**About the Role**

If you’re looking to lead a dynamic, driven and high functioning team focused upon generating net revenues for Gojek and an opportunity to dive deep into projects surrounding Ads and Promo, look no further. The Brand Partnership team is part of the broader Gojek Ads & Promo group that is responsible for managing end-to-end the ads & promo businesses at Gojek. As the Head of Brand Partnership, you look after a portfolio of key brands and agency partnerships and lead the GoAds Go-To-Market Strategy to penetrate the market with our marketing solutions. This person is expected to manage senior client relationships (CXOs), lead the consulting/problem solving role for these key brands, and establish Go To Market & Product Marketing Strategy for GoAds. The role is a culmination of business development, go-to-market strategy, consulting and advertising sales.

**What You Will Do**:

- Have strong understanding surrounding client's state of business - goals and pain points
- Establish and manage client relationships with key decision makers in brands or agencies
- Have a strong business acumen around pipeline and sales forecast management
- Have a strong operational excellence in running the rhythm of business
- Collaborate with leadership to establish a sales strategy and execution plan to achieve team goals
- Lead by example; coaching and elevating Brand Partnerships Managers providing guidance on consultative, client-centric selling
- Accelerate best practices, go deeper into high-value sectors, and support external and franchise-building opportunities as the need arises
- Understand client pain points and help customize ads/promo solutions to be tailor made for large clients while at the same time creating a more syndicated approach for the long tail of retailers
- Hold business reviews with clients, manage account plans and help clients with growing their business using our solutions
- become a thought partner

**What You Will Need**:

- 8+ years of experience in brand marketing or ad sales or brand development
- 4+ years of team management experience
- Passion for people management and the career development of Brand Partnerships Managers
- Demonstrated understanding of digital media platforms and ad metrics
- Ability to manage large teams
- Data-driven decision maker with strong analytical thinking and experience with analyzing data and delivering insights
- Demonstrated aptitude and understanding of philosophies of growth mindset
- Excellent verbal and written English and Bahasa Indonesia communication skills

**About the Team**

The Advertising & Promo Platform (APP) group in Gojek is focussed on providing relevant and targeted content for our users, while giving commercial value for our clients, ranging from small F&B merchants to international brand principles. We achieve this dual mission by leveraging our deep relationship with the users, and in turn, building high-return marketing campaigns with exceptional execution processes for our clients. Ad Sales and Go-To-Market is the most critical pillar of demand generation for our ads and promo solutions. Understanding the issues that advertisers face and how to customize solutions to solve those problems has become the mantra for success in the advertising world. Our group is super focused on generating value to our shareholders. Finally, we highly value personal growth, and encourage each team member to express and pursue their personal interests. Off hours, you’d probably find us sharing non-work topics, Whether it’s side-businesses, stock investment, sports, aquascaping, or game tournaments, our team members have it all So rest assured you will not only grow professionally, but also personally in the team.

**About Gojek**

Gojek is a Super App. It is one app for ordering food, commuting, digital payments, shopping, hyper-local delivery, and a dozen other products. We are Indonesia’s first decacorn. We are also the only Southeast Asian startup to be part of Fortune's list of 'Companies That Changed The World.'

**Our Mission**: To create and scale positive socio-economic impact for our customers, driver-partners, business, and MSMEs.

As of 2018, Gojek processed more than $9 billion in annualized gross transaction value across all markets where it operates - in Singapore, Vietnam, and Indonesia. We have the largest food delivery product in Asia (outside of China) and is the largest payments wallet in Southeast Asia.

Gojek contributed IDR 249 T to the Indonesian economy (equivalent to 2% of Indonesia's GDP in 2020). As of Q1 2021, the Gojek App witnessed over 190mn downloads by customers. The platform has over 2mn Driver Partners & ~900000 Merchant Partners across SEA.

**About GoTo Financial**

GoTo Financial brings secure, reliable, and user-friendly financial solutions to over 55 million monthly active users, more than 14 million merchants, and over 2.5 million driver-partners eager to benefit from the digital economy in t


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