Trade Marketing Specialist

5 months ago

Jakarta, Indonesia FERRERO Full time

**Job Location: Jakarta**:
Jakarta

**Company description**:
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

**Diversity Statement**:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

**About the Role**:
If you’re looking for a role with variety, this is it. As a Trade Marketing Specialist, your main focus will be to support all in country trade marketing activities such as POSM management, Activity Calendar Management, In-store Activation & Execution, and Sales capability building..

**Main Responsibilities**:

- POSM Management- Lead the adaptation of Key Visuals into high quality & impactful POSM in-alignment with brand proposition,
- Collection of local trade and competitor display activities via periodic market visits, shopper audits, competitor activity reports
- Responsible as the key contact with local agency to sourcing, design and communication for POSM development
- Manage assigned POSM budget, generating PO#, co-ordinatingarrivals and warehouse stock management
- Trade Marketing Calendar (Activity Grid) Management- Support the CTM (Country Trade Marketing) to identify, initiate and collaborate on local key programs which adds brand value, drive volume and sales
- Be the central coordination point for execution of all Channel and Category (C&C) strategies & Local Sales initiatives to ensure successful deployment in trade
- Assist channel inputs into the yearly Cascade planning process by identifying the key opportunities (incorporating touchpoints, channel specific learning, competitor analysis and Best practice inputs)
- Collaborate with the Commercial Development team to track and review trade execution mechanisms, assessing the efficiency & ROI of the execution mechanisms.
- Co-ordinate communication with the Distributor team and C&C teams to provide appropriate information and deliverables
- Ensure all functions deliver on the Activity Grid (AG), forward plans (Canvas), on-going regional or local led projects, through creation and ownership of Trade Bulletin
- Participate in monthly Brand workshops as represenatiative from Local Trade Marketing
- Shopper Activation Planning & In Store Execution- Assist to deploy effective in-store activities to generate strong shelf off-take
- Manage promoter/merchandiser with agency and understand key drivers and drainers and ensure learnings are translate into activation plans.
- Assist in MyPS, to compile, conduct analysis and action oriented plans for monthly, quarterly and yearly scores and results
- Sales Capability Building & Customer team support- To assist capability building of Sales team via ,commercial selling story, development of selling kit, catalogues and results tracking
- Assist to provide customer profit story and selling details for relevant activations
- Influence the business to support sales team development and to assist in selling skills
- Provide trade support to sales team for customer business reviews and business development plus joint working projects

**Who we are looking for**:

- Bachelor degree in relevant field
- Minimum 3-5 years’ experience in Trade Marketing operations
- Experience gained preferably in an FMCG environment
- Experience in managing and coordinating the complete process flow of in-store activities
- Fluency in English
- Proactive, resilient, self-motivated, dynamic, growth mindset

**How to be successful in the role and at Ferrero**:
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.

We encourage all our people to think creatively to set personal targets and objectives and push new, better ways to work. Employee contribution and engagement at Ferrero is based on three dimensions: individual, team and organization that’s why you should have the ability to work independently, proactively and as

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