Head of Connection
6 days ago
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
The Head of Connections will lead a dynamic team to connect brands to audiences across paid, earned, shared, and owned media with purpose and results. This role will encompass disciplines such as Paid Media, Social, Influencer, Discoverability, Public Relations, Partnerships, and more. The ideal candidate will possess a deep understanding of consumer behaviors, strategic and business acumen, integrated marketing expertise, and a self-learner attitude.
Key Responsibilities:
- Lead, mentor, and motivate a diverse team across various disciplines within the Connections department.
- Foster a collaborative and innovative team culture that prioritizes professional growth and development.
- Develop and execute comprehensive media strategies that align with business objectives and deliver measurable results.
- Translate business objectives into actionable goals, strategies, and tactics across channels and touchpoints.
- Design and implement integrated marketing campaigns that leverage the synergy between different media channels.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 10 years of experience in media strategy, integrated marketing, or related roles.
- Proven experience in leading and managing cross-functional teams.
- Strong understanding of consumer behavior, particularly in the digital and social media landscape.
- Excellent strategic thinking and business acumen.
- Demonstrated ability to innovate and experiment with new methods.
- Exceptional communication and interpersonal skills.
- Ability to thrive in a fast-paced, dynamic environment.
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
Seniority levelDirector
Employment typeFull-time
Job functionAdvertising and Marketing
IndustriesMarketing Services
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