CRM Manager
5 months ago
Lamudi.co.id is part of Lamudi, a global online property portal focusing exclusively on emerging markets.
Our mission is to provide any Indonesian the most trustworthy and reliable way to buy a property. We do this by using technology to empower 10,000+ real estate agents and 100's property developers by connecting them to millions of prospective buyers previously beyond their reach.
Lamudi was originally founded by Rocket Internet in 2014. Since 2020 Lamudi.co.id is part of Emerging Markets Property Group (EMPG), one of the leading digital classifieds groups in the MENA, South Asia, and Southeast Asia.
You will translate business needs from various business units across the different countries Lamudi operates in, into technical requirements and implementation plans
You will oversee the technical implementation of CRM/customer engagement initiatives, including setting up automated workflows, triggers, and personalization tactics
You will manage content creation and distribution across all CRM channels, ensuring consistency in messaging and branding
You will conduct A/B testing and experiments to refine messaging and tactics for improved results
You will work closely with key business stakeholders, cross-functional teams to achieve business goals
You will manage team members and develop positive team culture
You have min. 7 years of experience in hands-on CRM related roles, performance marketing or consulting
Proven business acumen gained from working with cross-functional teams and business stakeholders, with strong technical proficiency with CRM, customer engagement and analytics tools.
Analytical mindset with a proficiency in data analysis and interpretation, experienced in conducting A/B testings to improve campaign performance
Ability to work collaboratively in a fast-paced, cross-functional environment.
Creative thinking and problem-solving skills, with a passion for staying up-to-date on industry trends and best practices.
Excellent written and verbal communication skills
Prior experience in managing owned website/app/SEO content is a plus but not strictly required
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