Channel Evolution Specialist
2 days ago
Work Your Magic with us
Ready to explore, break barriers, and discover more? We know you’ve got big plans - so do we Our colleagues across the globe love innovating with science and technology to enrich people’s lives with our solutions in Healthcare, Life Science, and Electronics. Together, we dream big and are passionate about caring for our rich mix of people, customers, patients, and planet. That's why we are always looking for curious minds that see themselves imagining the unimaginable with us.
United As One for Patients, our purpose in Healthcare is to help create, improve and prolong lives. We develop medicines, intelligent devices and innovative technologies in therapeutic areas such as Oncology, Neurology and Fertility. Our teams work together across 6 continents with passion and relentless curiosity in order to help patients at every stage of life. Joining our Healthcare team is becoming part of a diverse, inclusive and flexible working culture, presenting great opportunities for personal development and career advancement across the globe.
**Your Role**:
Reporting to Business Operation & Innovation Director, you will work with other departments and functions to promote operational excellence through various means including metrics management, customer segmentation and targeting. You are involved in the design and implementation of the activity statements of the field forces, and conducting relevant trainings. You ensure the existing digital platform updated to be ready anticipating the market dynamic and maintain the implementation of Omni Channel Marketing accordingly and its integration to CRM systems and other digital platforms.
Your role will include:
**a. Customer Relationship Management**
- Develop FFE KPI that drives the performances and monitor, analyze and ensure FFE (Field Force Effectiveness) KPI implementation on field and give preliminary recommendation to positively influence delivering sales targets, takes lead FFE initiatives and make sure the implementation process on the track
- Lead the implementation of Omni Channel Journey in alignment with Commercial team to ensure the right process with clear follow up and provide the dashboard reporting
- Responsible in specify project related to digital channel for customer engagement in coordination with Regional/ Global and other stakeholder
- Ensure clear communication and coordination cross functional and with APAC & Global CE organization and leaders.
- Guides and influence peers, middle management as well as external customers, suppliers, distributors, agencies, in relation to the technical issues or project within your discipline.
- Visit market & doctors and updating of the dynamic of pharmaceutical channels
**b. Leadership**
- Leads projects with manageable risks and resource requirements or small teams within the team or interdivisional or cross-functional collaboration, as well as leading Digital project from Global/Regional
- Responsible for self-adherence to the code of ethics prevailing for promotion of pharmaceutical products, Merck code of conduct, Best Marketing Practices
- To report any Adverse Events, special situations or other related pharmacovigilance information according to the company procedures
**c. MCM Analysis & Reporting Management**
- Monitor, analyze and ensure related digital KPI implementation on field and give preliminary recommendation to positively influence delivering sales targets, directly ensure CRM/MCM tools being properly used, takes lead FFE initiatives and make sure the implementation process on the track
- Performance metrics which express the effectiveness and efficiency of the sales function are monitored, reported and analyzed to ensure actual performance is in line with strategic and business objectives.
- Proactively develop and implement initiatives to improve the effectiveness of Field Force at work
- Ensure the compliance of approved material uploaded / used in the CRM system
**Who You Are**:
- Minimum Bachelor's degree in science, pharmacy, or related majors.
- Minimum 4-years experience in Pharmaceuticals industry managing digital marketing, commercial and operational excellence.
- Proven ability in omni /multi channels marketing, CRM management and building strong digital strategy and campaign and developing SFE KPI.
- Experienced in leading projects with diverse team members and effectively collaborating with global or regional stakeholders.
- Strong in analytical and problem sensitivity to transform data and information for decision-making purposes.
- Should be willing to take up challenges and go the extra mile to perform work responsibilities
- English business fluent with demonstrated clear, concise, and effective communication with diverse audiences, both written and orally.
**What we offer**:We are curious minds that come from a broad range of backgrounds, perspectives, and life experiences. We celebrate all dimensions of diversity and believe that it drives ex
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