Category Deployment Assistant Manager

2 weeks ago

Jakarta, Indonesia British American Tobacco Full time

**BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry**
**To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey**

**BAT INDONESIA IS LOOKING FOR CATEGORY DEPLOYMENT ASSISTANT MANAGER**:
**FUNCTION **:Marketing

**LOCATION **:Jakarta**, **Indonesia

**ROLE POSITIONING AND OBJECTIVES**:
Achieving sustainable category growth through market intelligence, creativity, and strategic vision. Deployment of marketing activities end to end, with knowledge of brand building and development, thought leadership, consumer and customer targeting and segmentation strategies.

**Reports to**:Category Deployment Manager - Head of FMC Brands

**Reporting Level**:Individual Contributor

**Geographic Scope**:Local

WHAT YOU WILL BE ACCOUNTABLE FOR
- Support marketing deployment plan according to the business strategy for the market to drive brand performance and deliver on business goals
- Work with key partners and cross functional teams to develop marketing plans and ensure their effective execution to drive business growth
- Support on 360 marketing campaigns deployment and collaborate across teams to deliver coordinated marketing and communications and build an alignment across a variety of channels and vehicles
- Proactively seek brand exposure opportunities to increase brand transparency and reinforce brand positioning

ESSENTIAL EXPERIENCE, SKILLS, AND KNOWLEDGE

**Experience**:

- Degree in Marketing, Communications, Economics, or business-related disciplines
- At least 3 years of professional experience, with a deep understanding of brand/category marketing management in FMCG industry
- Track record of both developing strategies to meet goals and executing effectively on that strategy
- Exposure to a multi-national and cross-functional work environment

Functional Knowledge & Skills:

- Microsoft Office
- Excellent command of English in both writing and speaking
- Strong analytical skills and a creative, but logical mind
- Marketing strategy development (Brand, Communication, Trade, Pricing, Activation, etc)

Managerial & Interpersonal Skills:

- Effective and impactful communication, presentation, and facilitation
- Thought leadership skills across function and grades to drive single-minded focus to deliver business ambition
- Excellent organizational skills to plan own and others’ work, establish priorities and meet deadlines
- Having positive sense of commercial acumen and deep personal responsibility for the organization's success
- Constant stimulation of Curiosity, Creativity, Courage and Collaboration.
- Strong interpersonal skills and being a ‘team player’ are essential
- A strong self-starter, with a willingness to take responsibility and get things done in a pressured environment

**What we offer you?**
- Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
- Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement - it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
- You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
- We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

**WHY JOIN BAT?**
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute - certified in offering excellent employee conditions.

At BAT, we champion collaboration, inclusion, and partnership as the bedrock of our values. We wish to foster an environment where every individual can thrive, irrespective of factors such as gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, as well as diverse perspectives and thinking styles. We recognise that our strength lies in embracing talent from all walks of life, empowering us to develop our culture of inclusivity and better achieve our business objectives.

We view career breaks not as obstacles but as opportunities and encourage everyone, without hesitation, to apply. Through our Global Returners program, we provide support to professionals seeking to re-enter the workforce after an extended absence, be it for family care, parental leave, national service, sabbatical, or starting their own venture.
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and

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