Category Development Manager
3 days ago
The Category Manager need to have strong strategical thinking to Develop clear actionable channel, outlet and customer segmentation, insights and activities, prioritising brands by outlet types
**Key Responsibilities**
- Develop clear actionable channel, outlet and customer segmentation, insights and activities, prioritising brands by outlet types
- Adapt brand/channel strategy & plans to incorporate category/polaris, SKU portfolio, brand/shopper insights and trends
- Create relevant category selling stories for specific customers using category insights
- Articulate relevant insights and their corresponding potential benefits to customers, shoppers and on-trade consumers
- Lead, create WoW, and monitor innovation end to end process related to sales
- Collaborate with marketing to create design guidelines for channel visibility/POSM
**Key Requirements**
- Level of Education : Bachelor Degree (S1)
- Field of education : Marketing / Management / Economy / Technical
- Experience (including Management Experience) : Minimum 3 years of relevant category manager position, with minimum 2 years of management position (preferably from FMCG Industry). Project and Budget Management skills essential.
- English Proficiency : Conversant in oral & written
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