(Airline Aviation) Senior Marketing Manager

1 week ago


Jakarta, Indonesia MatchaTalent Full time

**About the Company Group**

Our client is a Malaysian multinational low-cost airline headquartered Malaysia. It is the largest airline in Malaysia by fleet size and destinations. They operate scheduled domestic and international flights to more than 165 destinations spanning 25 countries. In 2007, The New York Times described the airline as a "pioneer" of low-cost travel in Asia.

The Senior Marketing Manager is responsible for overseeing and managing all aspects of the Marketing team, whilst supporting the Head of Marketing / Head of Commercial in driving the business. The main role of the marketing team is to ensure that traffic, searches & conversions is continuously on a positive trend, contributing to a flight that has a healthy load factor & driving overall revenue for the group. The role is not limited to the airline portfolio and include driving the uptake of all of our client other new upcoming e-commerce products such as flight + hotel bundles, destination activities, everyday deals & more; which will ultimately drive the overall P&L.

**Responsibilities**:

- Drive Route Performance to meet the target numbers of Load Factor and Revenue for designated routes
- E-Commerce experience - Drive & Adapt to the Change of AirAsia from an airline into an ecommerce marketplace / Ability to work with various Lines-of-Businesses.
- Responsible for the Marketing Planning and drive/ interact with Sales and Distribution, Branding, Creative, Public Relations/ Communications, Regional / Group teams to achieve company’s commercial goals
- Project manage campaigns and drive total communication
- Manage overall budget & spends, aligning investment decisions with business priorities & goals
- Perform Management & Leadership of marketing team
- Cultivate/maintain good relationship within Airline and AirAsia’s Line-of Businesses, as well as external parties

**Benefits**:

- Great package
- Allowances
- BPJS Kesehatan dan BPJS Ketenagakerjaan
- Private medical insurance
- Performance bonuses
- Huge discount airline tickets for entire family of the employee (including free travels)

5+ years experience preferably in E-commerce marketing/ FMCG Proven track record in e-commerce product marketing or digital marketing Ability to analyze data, identify trends and develop action plans Strong command in English - written and verbal Strong negotiation skills and ability to influence upward, downward and laterally across the organisation and geographic boundaries Frequent traveling is required



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