BrainBoost Head of Growth
6 days ago
We're Hiring: Head of Growth – BrainBoost (Jakarta)
Make Indonesia Happier, Stronger, and More Confident — One Mind at a Time.
BrainBoost is Indonesia's fastest-growing subconscious audio platform, designed to reprogram the mind through guided relaxation, binaural affirmation, and subconscious scripting. We've helped more than fifty thousands transform their mindset, confidence, productivity, and financial life.
Our next mission?
1 million daily listeners.
To get there, we're building a world-class Growth team — and we need a Head of Growth who knows how to turn content, funnels, and data into unstoppable revenue.
The Role: Head of Growth
You will be the architect behind BrainBoost's
B2C growth engine
,
B2B sales funnel
, and
mass-scale multi-channel acquisition strategy
.
You'll work directly with the CEO & COO to drive user acquisition, retention, and monetization.
This is NOT a "marketing manager" job.
This is a
full-stack growth leadership
role where you design funnels, lead campaigns, and scale revenue.
What You Will Own (Core Responsibilities)1. Growth Strategy & Execution
- Build and execute BrainBoost's end-to-end growth roadmap (B2C, B2B, webinar, and events).
- Design high-converting funnels across ads → landing → CRM → conversion.
- Own BrainBoost's North Star Metric:
Daily Active Listener
.
2. Performance & Paid Acquisition
- Oversee paid acquisition across Meta, TikTok, Google, YouTube.
- Continuously optimize CAC, CTR, CVR, ROAS.
- Run experiments every week to find scalable winners.
3. Funnel & Campaign Leadership
- Lead creation of lead magnets, tripwires, webinar funnels, and conversion assets.
- Work with content, creative, and tech teams to launch new campaigns weekly.
- Optimize user onboarding funnels for activation and habit formation.
4. CRM, Email, and Lifecycle
- Build segmentation, automation, nurturing, and retention flows.
- Improve Day-1, Day-7, and Day-30 activation metrics.
5. Cross-Functional Leadership
- Work with:
- Content team → to produce high-converting creatives
- Product team → for retention insights
- CS team → for conversion improvements
- Ops team → for webinar/event growth
- Sales team → for B2B pipeline
6. Data & Analytics
- Turn data into decisions.
- Build dashboards for CAC, retention, funnel performance, and revenue flow.
- Present learnings & next steps directly to CEO/COO.
What We're Looking For (Requirements)Must Have
- 4–7+ years experience in growth, performance marketing, or digital acquisition.
- Proven track record scaling a B2C or subscription business.
- Expert in funnel building (landing pages, webinars, tripwires, automation).
- Strong analytical ability; comfortable with data dashboards & experiments.
- Hands-on experience with Meta/TikTok ads, GA4, CRM tools.
- Ability to connect creative + data + psychology into one strategy.
Good to Have
- Experience in consumer tech, mental wellness, productivity, or education apps.
- Strong understanding of behavioral psychology or habit formation.
- Familiarity with content-driven growth (short-form clips, storytelling).
- Experience running product-led growth loops.
Mindset Fit
- Obsessed with growth, iteration, and learning fast.
- Comfortable making decisions with incomplete information.
- Bias for action — you prefer launching over brainstorming.
- Love building systems that scale, not paperwork.
- Able to lead cross-functional teams without micromanagement.
What You'll Get
- Work directly with Indonesia's leading digital entrepreneur:
Denny Santoso - Opportunity to build one of Indonesia's largest mind-performance platforms
- Creative freedom to test & implement your ideas
- Fast-growth environment (weekly launches, rapid iteration)
- Competitive salary + performance incentives
- Remote-friendly, flexible culture
- A career-defining role with massive impact (1M+ users)
How to Apply
Send your:
- CV / LinkedIn Profile
- Portfolio (funnels, campaign results, ads, dashboards, etc)
- Short note:
"Why I'm the right Head of Growth for BrainBoost" - Your Birth Date, Birth Time, and Location
To:
&
Subject:
[Application] Head of Growth – Your Name
-
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