Brand Manager

About the role Bedrock Asia, a leading brand management consultancy, is seeking an exceptional Brand Consultant to join our dynamic team in West Jakarta, Jakarta. As a Brand Consultant, you will play a crucial role in shaping the brand strategies and identities of our diverse portfolio of clients across various industries.What you'll be doingConducting...

About the company Beautyhaul is one of the fastest-growing beauty companies in Indonesia that aspires to be the largest vertically integrated beauty ecosystem from supply to retail. Our first brand ''Somethinc'' was founded in 2019, and is currently the #1 skincare brand in e-commerce & modern trade with >1M social media followers. Our offline/online...

About the company Beautyhaul is one of the fastest-growing beauty companies in Indonesia that aspires to be the largest vertically integrated beauty ecosystem from supply to retail. Our first brand ''Somethinc'' was founded in 2019, and is currently the #1 skincare brand in e-commerce & modern trade with >1M social media followers. Our offline/online...

Roles & Responsibilities :Develop and Manage Brand StrategiesCreate & implement online & offline shopper marketing tacticsUnderstand about brand development, new product launching, promotion aspects.Manage user's experiences of the website (site navigation, content development and promotional campaigns), social media management, copywriting and content...

Responsibilities:Brand Growth & AwarenessIncrease brand recognition and recall through targeted marketing efforts.Improve brand perception and equity based on customer feedback and brand tracking studies.Expand brand reach across new markets or demographics.Consumer Engagement & LoyaltyEnhance customer engagement metrics (social media interactions, website...

Responsibilities:Plans, develops and coordinates all sales and marketing communications programs to promote the brands and further to support the company's sales objectives.Assist Country Head in developing and managing marketing plan and budget, also provide recommendations of creative and cost-effective promotional activities.Prepare, create and develop...

About the companyBeautyhaul is one of the fastest-growing beauty companies in Indonesia that aspires to be the largest vertically integrated beauty ecosystem from supply to retail.Our first brand ''Somethinc'' was founded in 2019, and is currently the #1 skincare brand in e-commerce & modern trade with >1M social media followers. Our offline/online commerce...

BRAND SUPERVISOR/MANAGERQualifications :Bachelor's degree educationMinimum 3 years work experience in marketing, branding and relevant fieldsHave good analytical skills in conducting market research, monitoring brand/product performance, and analyzing consumer dataCreative and can generate ideas for marketing campaignsHave good communication skills both...

Tanggung Jawab UtamaArsitektur & Strategi Brand:Merumuskan, menjaga, dan mengembangkan Brand Manifesto sebagai kitab suci perusahaan.Mengembangkan strategi komunikasi jangka panjang yang memastikan pesan brand kita teresonansi dan direpetisi secara konsisten di semua channel.Melakukan riset mendalam terhadap pasar, kompetitor, dan tren budaya untuk menemukan...

1. Brand Strategy & DevelopmentDefine brand vision, mission, and positioning to ensure differentiation in the market.Develop brand architecture (portfolio structure, hero SKUs, sub-brands, product lines).Conduct competitive analysis and market trend studies to anticipate opportunities and threats.Translate consumer insights into brand concepts, product...