Senior Marketing Strategist

4 days ago


Jakarta, Jakarta, Indonesia Kuaishou Group Full time
Job Description

The Senior Marketing Manager will be responsible for planning and implementing integrated marketing activities for Kuaishou in the Indonesian region.

Responsibilities
  • Develop and execute comprehensive marketing strategies to boost the brand's offline reputation and influence, and enhance the brand image for both consumer-end and business-end users.
  • Plan growth marketing and operation strategies, differentiated competition strategies, and implementation paths for the platform, leveraging various marketing resources to achieve organic growth and conversion.
  • Promote pan-entertainment marketing directions and high-quality content generation based on domestic and local entertainment insights and research.
  • Support commercial brand activity investment promotion planning, develop marketing plans, and empower sales teams to achieve sales targets.
Requirements
  • At least 3 years of experience in marketing related to Internet platforms, with priority given to those with overseas marketing experience.
  • Deep understanding of domestic platform marketing methods and content forms, able to output localized marketing ideas based on local insights.
  • Fluent English skills and proficiency in using business English in daily work.
  • Strong ability to withstand pressure and adapt quickly to iterations and changes.


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