Above The Line Atl Marketing Executive

2 weeks ago


Jakarta, Indonesia PT Amerta Indah Otsuka Full time

Persyaratan wajib
Pria & Wanita
Sarjana
Min. pengalaman 2 tahun
Informasi Tambahan

About The Role

Above the Line (ATL) Executive Marketing POCARI SWEAT will help to manage all the marketing activities execution for POCARI SWEAT. This role requires strong agility with a good analytical thinking, systematic, creative, detail oriented, collaborative, and has good skills of visual communications.

**Responsibilities**:
Responsible to manage executions of innovative marketing activities that help brand to create powerful campaign

Oversees the production of all marketing campaigns and promotional materials, including to ensure all campaigns are delivered on time and within budget

Working closely with cross-functional teams within Pocari Sweat team: Digital, Below the Line (BTL), sales team to ensure campaign works well

Leading collaboration with external partners that support the campaign: Media / Digital / Activation agencies and Production House (PH) to produce effective marketing campaigns

**Requirements**:
Bachelor degree in marketing, communications, or related fields from reputable universities

Minimum 2 years of professional experience in marketing from FMCG companies/creative agencies are preferred

Involved into at least 2 marketing campaigns per year, is preferred

Highly passionate for creative world, not limited to campaigns, but also digital trends, market trends, etc.

Good command, written and verbal, in English and Indonesian


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