Head of Organic
5 days ago
**About the job Head of Organic (Health Tech)**:
We are recruiting on behalf of one of the most prominent Health Tech companies looking to hire a Head of Organic.
**Job Description**:
- Rigorously analyze campaign results and optimize growth strategy accordingly.
- Lead user and market research initiatives and work with our Product and Business Development teams
to translate customer data into action items.
- Hire and manage teams to produce beautiful, persuasive marketing assets.
- Set standards for strategy, planning, analysis, and recurring execution.
- Share weekly performance reports with the entire team and provide actionable recommendations.
- Stay up to date on competitive landscape and identify areas of opportunity.
- Deliver projects on time and with integrity.
- Work closely with Director of Paid Marketing to optimize both paid and non-paid marketing efforts.
- Be a thought leader and contribute to a culture of learning and high achievement.
**Requirements**:
- 5+ years of organic marketing and analysis for highly-relevant B2C businesses.
- Data-driven decision maker experienced in A/B testing and conversion analysis.
- Fluency in brand communications.
- Expert presentation skills and an obsession with brand, design, and language.
- Outstanding copyediting and proofreading skills.
- Ability to self-direct and drive projects from strategy to execution.
- Entrepreneurial mindset and willingness to adapt to new conditions on short notice.
- Deep understanding of media landscape and popular culture and an ability to forecast trends.
- An aversion to conformity + desire to create category-defining creative.
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