Head of PR
6 days ago
**Responsibilities**:
- Develop and execute an insight-driven marketing, communications strategy, & plan including evaluation, both for industry & wider campaigns
- Establish good media relationships, identify publicity opportunities, and support campaigns
- Establish strong, productive, and collaborative working relationships with cross functional teams
- Provide a new structure and framework in terms of branding & marketing for marketing activity which your team can develop to support the organization’s activities, including market research, sales collateral, and advertising
- Identify and effectively utilize a range of channels to deliver successful results including above the line marketing
- Monitor and measure the effectiveness of all marketing/communications activity
- Act as a spokesperson and ambassador for the organization
- Oversee the management of the organization’s CRM system
Qualifications:
- Minimum Bachelor’s degree in Marketing or Communication preferably from overseas graduates
- Must have at least 5+ years of relevant work experience in PR & Communication
- Extensive experience in retail luxury fashion brand management is preferred
- Experience in startup, agency, or e-commerce is preferred
- Strong understanding in Fashion and Indonesia market
- Strong verbal and written communication skills in English (professional level and above) are necessary.
- Have already held a head of role or similar, and used to managing multiple clients and businesses at one time
- Strong PR experience (preferably the one that has handled PR crisis)
- A self-starter who is organized, resourceful, and able to take initiatives.
- Able to multitask effectively with high attention to details.
- Self-driven, willing to learn, and love challenges
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