Brand & Marketing Manager

2 weeks ago


Jakarta, Indonesia PT Trucare Novatech Indonesia Full time

Define, create, and manage marketing campaigns across awareness, consideration, and conversion using multiple channels.

Analyze and identify the best content promotion trend to give further key recommendations in order to discover other ways of reaching customers and driving sales traffic

Handling the end-to-end process of the influencer marketing strategist, starts from approaching suitable KOL, creating & present the brief, and reviewing their performance

Ensure that a brand remains recognizable, up to date, and exciting to customers

Making sure that branding is consistent across advertising and campaigns

Forecast marketing campaign growth and ROI for marketing campaigns, working closely with product development and business development team

Supervising advertising, product design, and other forms of marketing to maintain consistency in branding

Evaluate, improve and optimize existing marketing to meet the KPI by redefining the target audience, marketing communications and branding, promotions, and channel distribution
Bachelor's degree in Brand Communication or related major

Have experience in Brand Marketing, KOL Specialist, Digital Marketing, or a similar role

Good understanding and experience in social media, digital campaign and technical aspect on digital marketing

Strong empathy for the end user.

Obsession with understanding user problems and needs.

Good analytical and strategic thinking.

Good interpersonal and communication skills

Up-to-date with the latest trends and marketing best practices

Experience doing qualitative and quantitative user research

Ability to independently drive multiple projects at a time and meet tight deadlines

Extremely strong communication and interpersonal skills, and ability to work cross-functionally with a variety of partners

Able to join ASAP and willing to do WFO policy



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