Head of Marketing
3 hours ago
Monroe Consulting Group is recruiting on behalf of a well-established accounting and taxation services firm seeking a strategic and results-driven
Head of Marketing
to lead their marketing function and elevate their brand presence in the professional services landscape. This role is ideal for a seasoned marketer with deep expertise in
B2B marketing
, particularly within
consulting, advisory, or other professional services environments
.
Key Responsibilities:
- Develop and execute comprehensive marketing strategies to strengthen brand visibility and support business growth.
- Lead end-to-end campaign planning across digital, offline, and partnership channels.
- Collaborate closely with practice leaders and senior management to align marketing initiatives with business objectives.
- Lead market research, competitor analysis, and industry insights to guide strategic decision-making.
- Strengthen client acquisition and retention programs through targeted content, events, and digital initiatives.
- Oversee thought leadership, PR, and communications strategies to position the firm as a market leader.
- Manage and mentor a growing marketing team, ensuring high performance and continuous improvement.
- Optimize marketing budgets and track ROI to support data-driven decision-making.
Requirements:
- 7–15 years of experience
in marketing, with a strong background in
B2B
. - Prior experience in
consultancy, accounting, taxation, legal, or other professional services firms
is highly preferred. - Proven track record of building and executing impactful marketing and brand strategies.
- Strong leadership skills with experience managing teams and working with senior stakeholders.
- Excellent communication skills, both written and verbal.
- Strategic thinker with strong analytical abilities and a hands-on approach.
-
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