exhibition creative manager

2 weeks ago

West Jakarta Jakarta, Indonesia PT City Neonindo Indah Murni Full time $40,000 - $80,000 per year

Concept Creation

  • Translate client brief into theme, storyline, and message architecture.
  • Develop creative big idea aligned with brand objectives and target audience.
  • Define booth storytelling points, feature highlights, and engagement ideas.

Technical & Spatial Logic

  • Create zoning plan and circulation strategy based on booth size, traffic flow, and functional requirement.
  • Identify hero areas, demo zones, hospitality zones, meeting rooms, storage areas, and digital activation position.
  • Determine materials and finishing that suit the client's brand + timeline + budget.
  • Understand venue regulations (e.g., height restrictions, fire regulations, loading timeline).

Execution Feasibility

  • Ensure the creative idea can be built onsite realistically.
  • Communicate technical logic (structure/material/MEP concerns) to designers and production team.
  • Suggest ready-to-find materials and fabrication methods to minimize risk and excessive cost.
  • Review 3D layout and detailing to ensure compliance with realistic execution.

Proposal & Client-facing

· Build concept documents, mood boards, zoning maps, creative narrative, and feature rationales.

· Present proposal in pitches with strong storytelling and clarity.

· Revise and refine concept based on client feedback — while maintaining brand message and design integrity.

Internal Team Collaboration

  Work closely with:

· D designers (visualization accuracy & aesthetics)

· Production team (buildability & timeline)

· Project manager (client requirements & schedules)

· Graphics / digital team (interactive / media integration)

  Act as the creative decision maker during project development.

  Join coordination meetings to ensure concept stays intact until handover.

QUALIFICATION :+

Experience in MICE Industry

Minimum 4–7 years experience in:

· Exhibition design & build

· Brand activation / experiential marketing

· Conference & event concepts

· Pavilion / tradeshow projects (local + international preferred)

Hard Skills

· Creative concept development & brand storytelling

· Booth spatial planning & visitor journey

· Strong understanding of:

o    Exhibition fabrication

o    Materials & finishing

o    AV & digital technology (LED, AR/VR optional)

o    Electrical and MEP requirements

o    Safety & venue regulations

· Able to interpret and revise 3D layout + working drawing + BOQ logic

Soft Skills

· Strong communication and presentation ability

· Sharp problem-solving & improvisation

· Leadership in guiding creative direction

· Time and priority management during rush timelines

· Assertive but collaborative mindset

· Fluent in English – verbal and written

Essential Criteria to be considered for this role

· Experience delivering concepts that were built in real exhibitions

· Strong portfolio showcasing exhibition concepts + zoning + storytelling + real execution photos

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