performance marketing analyst
5 days ago
Tugas dan Tanggung Jawab
Bertanggung jawab untuk menganalisis data Meta Ads mentah menjadi wawasan bisnis yang dapat ditindaklanjuti, dan memberikan rekomendasi strategis kepada tim terkait alokasi anggaran, target audiens, dan optimasi materi iklan kampanye.
Requirement
- Pengalaman kerja 2-3 tahun sebagai Analyst di bidang Marketing atau Business Intelligence.
- Mahir membaca dan menganalisis metrik Meta Ads Manager (ROAS, CPA, LTV, Frekuensi, CPas untuk e-commerce)
- Terbiasa menggunakan Excel tingkat lanjut untuk membuat dashboard dengan tools visualisasi data (Looker Studio/Tableau/Power BI).
- Mampu menerjemahkan insight data yang kompleks menjadi rekomendasi bisnis yang praktis dan strategis.
- Berintegritas, adaptif, dan komunikatif.
- Keterampilan komunikasi yang kuat dan berorientasi pada detail.
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