Merchant Lifecycle Strategy Senior Associate

1 week ago


Jakarta, Indonesia GO-JEK Full time

**About the Role**

The Merchant Lifecycle team sits at the heart of the Commerce Enablement group, where we believe in delivering a WOW experience for merchants in order to achieve the mission of empowering businesses to grow. There are 3 units within the Merchant Lifecycle that equip themselves by making use of each other’s strength, just like nature’s very own confederation; ostriches & zebras.

As Merchant Lifecycle Strategy Senior Associate, you will assist everyone in driving data-driven strategies and playing an important role in the new data-driven operating model, where you will focus on relentless execution of experiments to drive optimization and instrument data for a fast feedback loop. You will also assist the units in strategizing and executing projects in driving loyalty, supporting business growth, and delivering merchant-centric experience through listening to the voices of merchants and managing demand.

**What You Will Do**:

- Lead and initiate the capturing of meaningful data to create analysis and drive actionable insights in addressing business problems within the scope of Merchant Lifecycle
- Instrument data through control towers for a fast feedback loop, to monitor end-to-end merchant journey, and to track success metrics across POS & GoStore products
- Execute the review and improvement points of customer success analysis
- Collaborate cross-functionally to drive engagement actions, feature adoption, and demand management in data-driven and innovative ways
- Drive relentless execution of experiments in driving optimization
- Assist and execute strategic projects within Merchant Lifecycle

**What You Will Need**:

- Bachelor's degree from a reputable university
- At least 2 years of working experience in a strategic data analytics role
- Data-driven with a commitment to the process
- Track record of coordination in complex customer environments at executive and department levels
- Strong project management skills and an ability to multitask without getting frazzled
- Strong presentation skills

**About the Team**

Merchant Lifecycle is a team that is better equipped when making use of each other’s strength to deliver a WOW experience and empower businesses to grow.
- As a team, we are accountable for driving loyalty & supporting business growth by delivering education & awareness, engaging through various communication channels, as well as verbally through discussion with our engagement agents, and delivering a wow experience through listening well to voice of merchants and managing demand.

We make the best out of our role to be dynamic, data-driven, customer-centric, and fun We experiment and iterate fast. We use the power of data to drive strategies and to track outcomes. We empathize with our merchants to make sure that any experience designed could fulfill their needs. We try our best to stay in touch and continue to bond outside work as one big family through fun online activities. So, if you’re looking for a positive, supportive, and collaborative working culture, you have found yourself a home.

**About Gojek**

Gojek is a Super App. It is one app for ordering food, commuting, digital payments, shopping, hyper-local delivery, and a dozen other products. We are Indonesia’s first decacorn. We are also the only Southeast Asian startup to be part of Fortune's list of 'Companies That Changed The World.'

**Our Mission**: To create and scale positive socio-economic impact for our customers, driver-partners, business, and MSMEs.

As of 2018, Gojek processed more than $9 billion in annualized gross transaction value across all markets where it operates - in Singapore, Vietnam, and Indonesia. We have the largest food delivery product in Asia (outside of China) and is the largest payments wallet in Southeast Asia.

Gojek contributed IDR 249 T to the Indonesian economy (equivalent to 2% of Indonesia's GDP in 2020). As of Q1 2021, the Gojek App witnessed over 190mn downloads by customers. The platform has over 2mn Driver Partners & ~900000 Merchant Partners across SEA.

**About GoTo Financial**

GoTo Financial brings secure, reliable, and user-friendly financial solutions to over 55 million monthly active users, more than 14 million merchants, and over 2.5 million driver-partners eager to benefit from the digital economy in the GoTo ecosystem.

GoTo Financial’s consumer services include GoPay, GoPayLater, and other financial services. We also serve businesses of all sizes through leading payment gateway Midtrans, Indonesia’s largest cloud POS network Moka and GoKasir. We also have the all-in-one merchant solution GoBiz, GoBiz Plus, GoStore, and Selly - available in Indonesia and Southeast Asia.

Gojek and GoTo Financial are committed to building a diverse and inclusive workplace and are equal opportunity employers. We do not discriminate on the basis of race, religion, national origin, gender, gender identity, sexual orientation, disability, age, education status, or any



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