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Senior Marketing Strategist

1 week ago

Jakarta, Jakarta, Indonesia Manajemen (Pemasaran & Komunikasi) Full time

Role Overview

The Head of Marketing will be responsible for driving business growth through effective marketing strategies and tactics.

This role requires a strong understanding of marketing principles, including brand management, digital marketing, product marketing, market research, and customer engagement.

Key Responsibilities:

  • Develop and implement comprehensive marketing strategies that align with the company's business objectives, growth targets, and brand positioning.
  • Define and drive customer acquisition, engagement, and retention strategies to maximize market reach and customer loyalty.
  • Establish key performance indicators (KPIs) to measure and optimize the effectiveness of marketing initiatives.
  • Stay ahead of industry trends, competitor activities, and emerging technologies to maintain a competitive advantage.

Leadership & Team Building

  • Ability to inspire, mentor, and manage high-performing marketing teams.
  • Strong analytical and problem-solving skills to drive data-informed decision-making.
  • Ability to develop compelling storytelling, campaigns, and brand narratives.