Senior Brand Director

5 days ago


Jakarta, Jakarta, Indonesia Talent Insider Full time
Talent Insider Job Description

We are seeking a seasoned Senior Brand Manager to join our team and lead our brand development efforts.

Key Responsibilities:

  • Develop and execute KOL marketing strategies to drive brand growth and engagement.
  • Identify and capitalize on emerging trends in the beauty industry to stay ahead of the competition.
  • Build and maintain strong relationships with key stakeholders, including influencers and content creators.
  • Lead and mentor the Brand Marketing team, ensuring clear communication and alignment of objectives.
  • Track and analyze campaign performance metrics to inform future strategy.

Requirements:

  • Minimum Bachelor's Degree in a related field.
  • Proven expertise in the beauty industry/cosmetics, with a strong passion for skincare.
  • Strong knowledge of KOL management, campaign strategies, partnership management, and more.
  • Ability to propose effective influencer marketing strategies to drive business results.
  • Excellent communication skills in English, with the ability to explain complex concepts clearly.
  • Capacity to generate innovative content ideas tailored to each social media platform.

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