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Senior Brand Manager

2 weeks ago

Jakarta, Jakarta, Indonesia Lita Global Full time
About the Role:
Lita Global is seeking an experienced Senior Brand Manager to lead the development and execution of effective integrated marketing campaigns. In this role, you will oversee the creation and implementation of comprehensive communication strategies to drive business outcomes.

Key Responsibilities:
  • Drive the development and implementation of comprehensive communication strategies and brand campaigns to expand market presence.
  • Lead cross-functional teams to facilitate and manage marketing initiatives, ensuring seamless collaboration among stakeholders.
  • Manage the development of marketing collateral and continuously evaluate its effectiveness for ongoing improvement.
  • Monitor and analyze campaign performance using data-driven insights to evaluate and optimize marketing efforts.
  • Collaborate with the commercial team to deliver revenue and profitability targets through effective campaign planning.
  • Own the monthly and quarterly campaign calendars in consultation with the commercial team to drive business outcomes.
  • Develop and implement effective project management strategies to enhance productivity and employee engagement.