Community Engagement Specialist Gramedia Jalma

2 weeks ago

Jakarta, Indonesia Kompas Gramedia Full time

Sebagai **Community Engagement Specialist**, kamu akan bertanggung jawab dalam menciptakan pengalaman interaktif yang mempererat hubungan antara toko dan komunitas melalui berbagai aktivasi offline. Peran ini berfokus pada **merancang, mengelola, dan mengeksekusi program berbasis komunitas, seperti diskusi, gathering, workshop, dan event lainnya,**untuk meningkatkan keterlibatan pelanggan secara langsung. Selain itu, kamu akan menjalin kemitraan strategis dengan komunitas lokal, organisasi, dan brand yang relevan guna memastikan kesuksesan setiap program.

**Bekerja langsung di bawah Community Strategist, kamu akan berkolaborasi erat dengan Social Media Specialist untuk memastikan bahwa setiap inisiatif offline dapat didukung oleh strategi digital yang kuat,**memperluas jangkauan dan dampak keterlibatan komunitas. Dengan kemampuan komunikasi yang baik, pemahaman tentang event management, serta pendekatan yang proaktif dan fleksibel, kamu akan memainkan peran penting dalam membangun hubungan yang berkelanjutan dan menjadikan toko sebagai pusat komunitas yang aktif dan dinamis.

**Key Responsibilities**:
**1. Merancang & Menjalankan Aktivasi Offline**
- Mengembangkan dan mengelola **program interaktif berbasis komunitas**seperti diskusi, gathering, workshop, dan event lainnya.
- Memastikan acara berjalan lancar dari **perencanaan hingga eksekusi**, termasuk koordinasi venue, logistik, dan kebutuhan teknis lainnya.
- Berkolaborasi dengan berbagai tim internal untuk mendukung keberhasilan program offline.

**2. Membangun & Memelihara Kemitraan Strategis**
- Menjalin hubungan dengan **komunitas lokal, organisasi, brand, dan mitra strategis**yang relevan dengan audiens toko.
- Mengembangkan peluang kolaborasi dengan pihak eksternal untuk mendukung dan memperkuat program offline.
- Memastikan setiap kemitraan yang dibangun memberikan nilai bagi komunitas serta meningkatkan engagement dan traffic ke toko.

**3. Mengelola Keterlibatan Komunitas Secara Langsung**
- Berinteraksi secara aktif dengan pelanggan dan komunitas untuk membangun hubungan yang lebih erat.
- Mengumpulkan umpan balik dari peserta event dan komunitas untuk menyempurnakan pengalaman mereka.
- Memastikan keterlibatan komunitas berjalan secara konsisten, baik melalui interaksi langsung di toko maupun aktivitas luar jaringan (offline).

**4. Memantau dan Mengevaluasi Efektivitas Program**
- Mengukur keberhasilan event dan program komunitas berdasarkan partisipasi, umpan balik, dan dampak yang dihasilkan.
- Mengidentifikasi peluang perbaikan untuk memastikan inisiatif komunitas semakin efektif dan relevan dengan audiens.
- Bekerja sama dengan Social Media Specialist untuk mengamplifikasi hasil event ke ranah digital dan menjaga keterlibatan audiens secara berkelanjutan.

**Minimum Qualifications: Education & Experience**:

- **Min. 2-3 tahun pengalaman**dalam **community engagement, event management, public relations (PR), atau customer experience.**:

- Pengalaman dalam **merancang dan menjalankan event berbasis komunitas**, dari tahap perencanaan hingga eksekusi.
- Pernah bekerja dengan **komunitas lokal, organisasi sosial, atau brand**untuk membangun kemitraan strategis.
- Lebih disukai jika memiliki pengalaman di industri **ritel, budaya literasi, atau sektor kreatif**yang membutuhkan interaksi langsung dengan pelanggan.

**Skills & Knowledge**:

- **Kemampuan komunikasi interpersonal yang kuat,**mampu membangun hubungan yang erat dengan komunitas dan pelanggan.
- **Pengalaman dalam event coordination,**termasuk manajemen logistik, venue, dan koordinasi dengan berbagai pemangku kepentingan.
- **Keterampilan networking & relationship-building,**mampu menjalin dan mempertahankan kemitraan dengan komunitas dan brand yang relevan.
- **Mampu mengumpulkan, menganalisis, dan menerapkan feedback dari komunitas**untuk meningkatkan pengalaman pelanggan.
- **Memahami dasar-dasar strategi engagement offline & online,**serta dapat berkolaborasi dengan **Social Media Officer**untuk mendukung promosi digital.

**Personal Attributes (Soft Skills)**:

- **Friendly & outgoing,**nyaman berinteraksi dengan banyak orang dan membangun hubungan yang bermakna.
- **Adaptif & fleksibel,**mampu bekerja di lingkungan yang dinamis dan cepat menyesuaikan diri dengan kebutuhan komunitas.
- **Proaktif & problem-solver,**selalu mencari cara untuk meningkatkan engagement dan pengalaman komunitas.
- **Passionate terhadap komunitas & pengalaman pelanggan**, memahami pentingnya keterlibatan aktif dalam membangun loyalitas.

Kompas Gramedia, through its more than 50 years of history, is striving for one goal: enlightening and empowering Indonesia. To ensure that we are able to serve the nation for another 50 years, we are undergoing a digital transformation; strengthening and expanding our solid business pillars by developing new digital business initiatives. Our vision is to enlight all the people in Indonesia with all the knowledge we have.

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