Activation & Segmentation
7 months ago
At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.
- It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030._
- And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives._
So if you believe in inspiring a better future, read on.
About the Role
1. Innovation activities to increase number of active agent and productivity as well.
2. Fully demonstrate key enablers to establish a culture of building strong Agency as one of the contributors in business development
1. Drive activation of new recruits and experience agents:
a. Working closely with CAOs and ABDPs to drive and monitor 6-90 days program (Training program, Join Field Work, etc) to increase number of New Recruits Activation in first year retention.
b. Build activation programs or events to reactivate existing non active Agents and sell this program to Agency and or ABDP.
2. Segment Agent behavior in first year and provide right program to activate them.
3. Owns Nurturing Leader Program and Circle of Billion Dollar Agency to drive team-building behavior and quality leader development culture.
4. Build up recognition programs and events to celebrate recruitment & internal leader promotion successes by working closely with Agency Marketing team
- Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives._
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