Associate Brand Manager
9 hours ago
**WHAT YOU WILL DO**:
You will be responsible for:
- Supporting the brand to grow and deliver the business objective
- Active involvement in executing all activities in the marketing calendar
- Leading and managing all innovation and renovation project timeline by working closely with cross functional team to help ensure smooth and timely project execution
- Ensuring brand presence online by working with digital agency to develop engaging campaign idea, to drive awareness and conversion to purchase
- Ensuring brand presence offline by developing relevant point of sales material to improve in store visibility
- Active monitoring of all national promo calendar for General Trade and Modern Trade, by working closely with Trade Marketing and consistently gaining insight from sales team to ensure excellent execution
- Creating NPD and promotion communication material for sales, distributor, and customer
- Collaborating closely with E-commerce team and increase brand presence through the right promotion and exciting product offering
- Designing consumer research to develop qualified brand concept and product that address the consumers’ needs
- Managing and tracking marketing spend
- Continuously challenging and coming up with ideas that will help the brand to grow
**OUR PERFECT CANDIDATE**:
We need you to have:
- Minimum 3 years of experience in Brand Management in Multinational FMCG Company
- Experience in product innovation, brand communication, brand activation, brand planning, and budget management activity
- Good understanding of consumer research, basic finance, sales and trade marketing will be an advantage
- Proven effective project management skill, communication skill, and strategic thinking capability with orientation to detail
- Excellent command of English, both oral and written
- Good understanding of Indonesian market and culture
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