Store Marketing Specialist
2 months ago
**Job Requirements**:
Bachelor’s degree in Marketing, Business Administration, or a related field.
Previous experience in food and beverage industry, or a similar role.
Strong analytical skills to assess marketing effectiveness.
Excellent communication and interpersonal skills.
Ability to work collaboratively with cross-functional teams.
Understanding of retail operations and customer behavior.
Awareness of current marketing trends and best practices.
**Responsibilities**:
Develop and implement localized marketing strategies to drive traffic and sales.
Plan and execute in-store promotions, events, and campaigns to enhance customer engagement.
Ensure consistency of brand messaging and visual standards across all marketing materials.
Work closely with store management and merchandising teams to align marketing initiatives with sales goals.
Conduct market research to identify customer needs and preferences, and adjust strategies accordingly.
Analyze the performance of marketing campaigns and adjust strategies based on data and feedback.
Build relationships with local businesses and organizations to enhance community presence and support.
Assist in managing the marketing budget, ensuring cost-effective allocation of resources.
Prepare reports on marketing activities and results, presenting insights to management for future planning.
**Experience**:
- Marketing: 1 year (preferred)
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