Head of Growth

_**ABOUT TYROOLA**_

Tyroola is the largest e-commerce platform for tyres in Australia, offering a wide selection of products from top manufacturers. We're proud to be disrupting the $5 billion traditional automotive aftermarket industry, where 95% of the sector still operates offline. We are currently the leading online tyre retailer in Australia and New Zealand and are expanding our operations to Indonesia and several countries across Europe. As we continue to grow, we're proud to offer a wide selection of products from top manufacturers and maintain our dedication to providing exceptional service and support to our customers.

At Tyroola, we consider ourselves a marketing and technology-led company that happens to sell tyres, and we prioritize innovation and efficiency in our operations. We promote an agile, collaborative, and fast-paced work culture. Our team is committed to driving the growth of the business while maintaining our dedication to providing exceptional service and support to our customers.
- **JOB RESPONSIBILITIES AND EXPERIENCE REQUIRED**_

**A. In this role, you’ll be responsible for the following tasks**:

- Creating and implementing a marketing plan in line with overall business objectives while balancing longer-term strategic brand-building activities, lead generation, and quick wins to achieve targets.
- Foster collaboration and implementation of strategic marketing initiatives across various marketing functions including performance marketing, events, social media, product marketing, and partnership.
- Using data and analytics for decision-making and measuring marketing effectiveness as well as creating a culture of structured tests, data inspection, and iteration
- Monitoring and reporting on growth metrics and key performance indicators
- Drive top-line results in order to hit weekly, quarterly, and annual growth target
- Manage the marketing budget to drive sustainable bottom-line growth and establish revenue and spending models that enable optimal allocation and ROI-positive management
- Leading market research, creating competitive analysis, and developing new channels
- Providing strategic guidance and leadership to support overall business growth and success
- Bachelor's Degree in Marketing, Business Administration, Economics, or a related field
- 5+ years of experience as a Head of Growth - holistic growth planning, research, forecasting, planning, execution and performance analysis
- Proven expertise in integrating systems and data across digital and growth marketing, sales, and product
- Strong understanding of the digital landscape including channel knowledge in SEM, SEO, PPC, paid media, marketing metrics, data retrieval, analysis, modeling, and visualization
- Strong analytical skills and problem-solving ability; strong knowledge of statistics including experimental design for optimization, statistical significance, confidence intervals, and predictive analytics techniques.
- SQL Skills to tap into our data pipeline will be a plus.
- Active team player, self-directed, and able to multitask and work effectively in a fast-paced environment.
- Ability to work independently with mínimal direction and supervision
- Excellent written and verbal communication skills
- **WORKING WITH US**_

At Tyroola, we hire and prioritize work values and attitude, ability, and skills. When deciding if this opportunity is suited for you, please examine the following description of our Company Culture.

At our ecommerce tyre company, we take pride in our diverse and dynamic team, which is comprised of individuals with a variety of backgrounds and skill sets. Our flat organizational structure ensures that communication flows openly between team members, and we encourage feedback and collaboration to foster a positive and innovative working environment. We believe in investing in our employees and providing training opportunities to support their personal and professional growth. As a data-driven company, we use metrics and analytics to inform our decisions and ensure that our customers come first. Our rapidly growing team is committed to maintaining an entrepreneurial spirit and staying agile in response to market changes. We prioritize the personal growth of our team members and encourage an entrepreneurial mindset to drive innovation and success in everything we do.
- **WHAT’S IN IT FOR YOU**_

As a Head of Growth at our ecommerce tyre company, you'll have the opportunity to work with a diverse and dynamic team in an agile, collaborative, and fast-paced work culture from the comfort of your own home. We prioritize the personal and professional growth of our team members and provide training opportunities to support their development. As a data-driven company, we use metrics and analytics to inform our decisions and ensure that our customers come first. You'll be part of a rapidly growing team that's committed to driving innovation and excellence in the industry. We offer competitive comp