Product Manager
4 days ago
Job Summary:
We are seeking a strategic and results-driven Product Manager to lead the development, management, and growth of chocolate, cocoa-based, and confectionery products. This role is responsible for the entire product lifecycle from ideation and R&D collaboration to market launch and performance tracking. You will work cross-functionally with internal teams and external partners to ensure the delivery of high-quality, innovative, and market-relevant products.
Key Responsibilities:
1. Product Strategy & Lifecycle Management
- Define and implement product strategy aligned with market trends and company goals.
- Manage the full product lifecycle: ideation, development, launch, performance optimization, and phase-out if necessary.
2. New Product Development (NPD)
- Generate and validate product concepts based on market insights and consumer needs.
- Work closely with R&D to develop product formulations and oversee prototyping and testing processes.
- Lead packaging, positioning, and branding input during the development phase.
3. Go-to-Market Execution
- Plan and manage product launches including pricing, promotions, channel strategy, and rollout timelines.
- Coordinate with cross-functional teams (marketing, sales, supply chain, production) for successful execution.
4. Cross-Functional Collaboration
- Act as the key liaison between departments (R&D, Quality Assurance, Operations, Marketing, and Sales).
- Ensure product quality and compliance with food safety standards and regulatory requirements.
- Collaborate with procurement and production for cost efficiency and scalability.
5. Market & Consumer Insights
- Analyze market trends, customer behavior, and competitor activity to identify opportunities.
- Translate insights into actionable product innovations or improvements.
- Gather and integrate customer feedback from B2B clients and end consumers.
6. Product Performance Monitoring
- Define KPIs and track product performance (e.g., sales, margin, volume, market share).
- Prepare regular reports and presentations for internal stakeholders.
- Identify areas for improvement or enhancement based on performance metrics.
7. Cost & Profitability Management
- Work with finance and supply chain to determine product costing and profitability.
- Monitor cost fluctuations and propose strategies for cost reduction without compromising quality.
8. Regulatory & Quality Compliance
- Ensure all products comply with relevant food safety regulations and certifications (e.g. BPOM, Halal, ISO, HACCP).
- Oversee proper documentation, labeling, and product registration where necessary.
9. Continuous Improvement
- Lead initiatives to reformulate, rebrand, or optimize existing products.
- Address product complaints, quality issues, and improvement opportunities with relevant teams.
Qualifications:
- Education: Bachelor's degree in Food Technology, Chemical Engineering, Industrial Management, Business, or a related field.
- Experience in product management or development within the food, chocolate, or FMCG industry.
- Excellent analytical and strategic thinking
- Strong project management and organizational skills
- Ability to collaborate with cross-functional teams
- Solid understanding of food production, costing, and quality systems
- Familiarity with food safety standards and regulations
- Creative and consumer-focused mindset
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