Marketing Specialist

7 days ago

Denpasar, Bali, Indonesia SalesPond Full time $30,000 - $60,000 per year

Our company is looking for a Marketing Specialist to help us in our Marketing initiatives. The Marketing Specialist will play a pivotal role in developing and executing strategic marketing plans to achieve company objectives and targets. This position requires a creative thinker with a strong understanding of marketing principles, excellent communication skills, and the ability to collaborate effectively with cross-functional teams.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • Minimum of 3 years of experience in marketing roles, preferably in a B2B environment.
  • Proven track record of developing and executing successful marketing strategies.
  • Strong analytical skills and proficiency in interpreting data to drive decision-making.
  • Excellent communication and interpersonal skills.
  • Proficiency in digital marketing tools and platforms, including social media management, SEO, Google AdWords, and email marketing software.

Key Responsibilities and Percentage Distribution:

  • Develop Marketing Strategy and Communications Plan (10%):
  • Create comprehensive marketing strategies and communications plans to align with company objectives and targets.
  • Collaborate with the management team to ensure alignment of marketing efforts with overall business goals.
  • Manage End-to-End Marketing Activities (25%):
  • Oversee all marketing activities from planning to execution, ensuring seamless implementation across all channels.
  • Drive pipeline growth and customer loyalty through targeted marketing campaigns and initiatives.
  • Content Creation, Design and Updates:
  • Design and update content for all digital assets (for example: Onboarding pack, Services Guide, Rate Cards etc) including company newsletter, brochures, proposals, and electronic presentations, to maintain brand consistency and relevance.
  • Create engaging content for the company's website, social media platforms, and direct marketing campaigns.
  • Develop compelling messaging and storytelling to resonate with our target audience.
  • Market Analysis and Trend Monitoring:
  • Stay abreast of market trends in the region and customize marketing programs as needed.
  • Continuously monitor industry developments and best practices to innovate and improve marketing efforts.
  • Collaboration with Cross-Functional Teams:
  • Collaborate with cross-functional teams to support sales initiatives and ensure marketing efforts are aligned with sales objectives.
  • Reporting and Communication:
  • Communicate marketing plans, activities, and results regularly to the management team.
  • Track marketing campaign results, measure program success, and report on key metrics.
  • Social Media Management:
  • Develop and manage social media marketing strategies, including responding to comments, messages, reviews, and feedback.
  • Stay updated on new online trends and digital marketing best practices.
  • SEO and Google AdWords Campaigns:
  • Take ownership of SEO strategies and Google AdWords campaigns to improve online visibility and drive traffic to the company's digital assets.
  • Email Campaigns:
  • Develop email marketing campaigns and track success metrics, reporting on key performance indicators.

Job Type: Contract

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