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Public Relations Specialist
3 hours ago
Responsibilities:
- Serve as a strategic advisor to protect and enhance the company's reputation
- Develop and implement corporate communication strategies aligned with our values and regulatory responsibilities
- Cultivate and maintain constructive relationships with key financial, business, and policy media
- Manage the company's media presence thoughtfully to ensure accurate and balanced coverage
- Lead the maintenance of our communication preparedness plans
- Guide the organization through challenging situations with a focus on clarity, transparency, and maintaining trust
- Provide thoughtful communication counsel to senior leadership and the Board
- Assist in preparing executives for public engagements and support the development of speeches, statements, and opinion pieces
- Shape narratives that highlight our role as a responsible participant in the financial sector
- Focus on themes like financial inclusion, support for MSMEs, and prudent risk management
- Foster internal understanding of our external communication goals
- Provide clear guidance to employees on public communication to ensure consistent and responsible messaging
- Monitor the media landscape and analyze sentiment to provide insights on reputational trends
- Report on findings to support informed decision-making
- Coordinate the company's participation in mandatory financial literacy and public education initiatives as required by OJK regulations
- Ensure all activities are well-documented and reported in line with regulatory guidelines
Requirements:
- A minimum of 3 years of experience in Corporate Communications, Public Affairs, or a related field within financial services, fintech, or another regulated industry
- A solid understanding of regulatory frameworks and their communication implications
- Demonstrated experience in media relations and navigating sensitive communication scenarios
- Strong ethical judgment, a diplomatic approach, and the ability to provide balanced counsel
- Exceptional writing and editing skills in both Bahasa Indonesia and English
- Prior experience engaging with regulators, industry associations, or in policy communication is preferred
- Existing relationships with financial or business journalists are beneficial
- Personal qualities of integrity, discretion, and composure
- The ability to collaborate effectively with all levels of the organization and offer professional guidance