E-commerce Manager

7 days ago

Jakarta, Jakarta, Indonesia ptr indo pratama Full time

Tanggung Jawab Utama:

  • Merumuskan dan mengeksekusi strategi komersial perusahaan untuk mendorong pertumbuhan pendapatan dan profitabilitas.
  • Menyusun dan mengimplementasikan strategi omnichannel (online dan offline) untuk menciptakan pengalaman konsumen yang terintegrasi.
  • Mengembangkan dan mengelola strategi pemasaran digital, termasuk kampanye media sosial dan konten.
  • Bekerja sama dengan tim pengembang dan desainer dalam pembangunan dan optimalisasi website e-commerce.
  • Menganalisis performa digital marketing (SEO, SEM, email, media sosial) dan e-commerce untuk memastikan efektivitas dan ROI.
  • Menjalin kerja sama strategis dengan mitra marketplace, influencer, dan platform digital lainnya.
  • Menyusun strategi penetapan harga, promosi, dan peluncuran produk berdasarkan analisis pasar dan kompetitor.
  • Memimpin dan mengembangkan tim commerce melalui manajemen kinerja dan pelatihan.

Kualifikasi:

  • Pendidikan minimal S1 (bisnis, pemasaran, komunikasi, atau manajemen). S2 menjadi nilai tambah.
  • Pengalaman minimal 7–10 tahun di bidang penjualan, e-commerce, dan pemasaran, dengan 3–5 tahun di posisi strategis.
  • Memiliki pengalaman membangun dan mengembangkan website e-commerce (baik menggunakan CMS seperti Shopify, WooCommerce, atau OPENCART).
  • Memahami strategi social media, termasuk pengelolaan akun brand, content planning, influencer marketing, dan performance metrics.
  • Pengalaman mengelola kampanye digital (Google Ads, Meta Ads, TikTok Ads, SEO/SEM).
  • Keterampilan analitis, kepemimpinan, dan komunikasi yang sangat baik.
  • Mampu bekerja lintas fungsi dan terbiasa dengan ritme kerja yang cepat dan target-oriented.

Jenis Pekerjaan: Penuh Waktu

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