Livestream Specialist

4 days ago

Jakarta Metropolitan Area, Indonesia Alltrek Outdoor Gear Full time

About Alltrek:

Alltrek is an outdoor gear brand committed to creating high-quality products for hiking, camping, and adventure enthusiasts. We're looking for a creative and energetic
Livestream Specialist
who can bring our products to life through engaging live sessions across platforms like TikTok, Shopee Live, and Tokopedia Live.

Responsibilities:

  • Plan, host, and execute daily or scheduled live streaming sessions to promote Alltrek products.
  • Prepare live content concepts, scripts, and product highlights that align with brand tone and marketing goals.
  • Operate livestream equipment (camera, lighting, sound, and streaming software) to ensure smooth performance.
  • Collaborate with marketing and product teams to develop campaign themes and livestream strategies.
  • Analyze performance metrics (views, engagement, conversion rate) to improve future sessions.
  • Maintain a strong on-camera presence — engaging, confident, and persuasive.
  • Manage product displays and ensure accurate presentation during live sessions.
  • Keep updated on current livestream trends, tools, and best practices to enhance viewer engagement.

Qualifications:

  • Bachelor's degree in Communication, Marketing, Broadcasting, or a related field.
  • 1–2 years of experience in livestreaming, digital marketing, or content production (preferably in e-commerce or retail).
  • Comfortable and confident speaking in front of the camera.
  • Creative mindset with strong storytelling and sales presentation skills.
  • Familiar with livestream tools and e-commerce platforms (TikTok Live, Shopee Live, OBS, etc.).
  • Able to work flexible hours, including evenings or weekends when needed.
  • Strong coordination and time management skills.
  • Passionate about outdoor activities and product storytelling is a plus.

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