Senior Account Director

The Role

Our Senior Account Director (SAD) is a knowledgeable and trusted Client lead. Accountable for end-to-end project delivery, management of client and agency relationships, they lead a diverse and dynamic team to deliver. Responsible for operational discipline, delivery, resource optimisation and profitability management across Clients and projects. You are the key point person for the projects you are leading and are responsible for delivering on time, on specification and on budget.

You possess problem-solving skills, have a passion for production, marketing and advertising and a desire to learn. Highly organised and accountable, you build trusting Client and team relationships, collaborate across multi-disciplined teams and draw on the expertise of Hogarth's resources and capabilities. You are ensure we execute flawlessly.

Reporting lines and critical stakeholders

This role reports to the ASP Production Lead (based in Singapore) and will collaborate with various internal and external stakeholders.

Responsibilities

Business

You will be required to have a good understanding of all areas of the business to support your line manager and extended team across the board.

Communication

• Responsible for managing the day to day client relationship with a focus on Client delivery
• Oversee the on-time delivery of projects and ensure the smooth delivery and swift resolution of issues to maintain client confidence in Hogarth's capabilities to deliver
• You will be the key day-to-day Client delivery contact with clients, agencies and all associated Hogarth teams
• Understanding of client's needs to deliver high satisfaction levels and share feedback with wider team and escalate any delivery concerns to the Production Lead
• Act as the primary client contact for project delivery, structuring regular status and communications with clients, defining scope and approach, setting and managing expectations and deliverables and troubleshooting issues as they arise
• Work with client brands and agencies to ensure a clear understanding of the production brief, deliverables and timeline for each project and relay those details to other members of the team as necessary
• Accountable for ensuring all team members are aware of timelines and deliverables

Collaboration

• Partner with Client Services, Production and Finance to ensure a smooth process, proper resource allocation and a superior result
• Develop and maintain high levels of team effectiveness, trust, communication, collaboration, productivity, diversity, engagement and ensure the team feel personal accountability for deliverables and projects
• Demonstrate strong collaboration skills with internal agency teams and key external partners to ensure quality and adherence to production guidelines for key deliverables

Process

• Manage complex projects independently and with multicultural, cross-functional, remote teams from initiation through to completion
• Work collaboratively with all partner agency teams and internal team member to facilitate the process of developing effective strategies and briefs that lead to great work
• Understand and anticipate client needs, taking them into account when framing and making delivery decisions
• Possess an understanding of project and client management techniques and bring process innovation to how we manage our engagements
• Manage client objectives, budget, expectations, deliverables and timelines and communicate changes/direction to team members
• Keep projects on track through clear team status, task lists, timing schedules, risk register, trackers, status and contact reports
• Participate actively and knowledgably articulate status internally and during client interactions
• Leverage our on-site, onshore, offshore network to deliver great work in the most efficient and effective way
• Identify improvements to existing workflow and processes
• Identify potential project risks and develop contingency plans and if needed, escalate to Production Lead
• Review team structure and resources, as well as team performance on an ongoing basis to ensure client is serviced appropriately
• Ensure the highest quality is always delivered to clients

Leadership

• Create a culture of fresh-thinking, collaboration, respect, equality, diversity and inclusion, with a focus on learning, development and growth
• Contribute to Hogarth's culture by exhibiting ownership, professionalism, passion and leading by example
• Take ownership and find solutions, whilst supporting the wider team by removing any barriers to success
• Retain the best talent

Financials

• Demonstrate strong commercial abilities and business and financial acumen
• Own project budgets and tracking of all ongoing costs throughout project lifecycle, reconcile estimates to actuals on all projects, and resolution of budget discrepancies between disciplines, vendors and clients
• Manage POs, financial reporting, tracking, billing against all project budgets
• Manage financial aspects of assigned accounts including development of SOW and change orders, estimates, profitability analysis, and utilization, working with Finance where appropriate
• Responsible for monthly billing and tracking of all production budgets
• Ensure a thorough understanding of commercial arrangements and SLA's and ensure specific details are understood by the broader team
• Protect margins
• Proactively seek and identify new revenue opportunities across your clients

Requirements

• Project / Client management related experience within an interactive or integrated agency, with a good understanding of marketing and production implementation processes across all key channels, including digital, video, content, social etc
• Good understanding of production and the creative development process, content production, technology, quality assurance testing and marketing methodologies
• Ability to manage complex projects with varying components, demonstrating ability to deliver on time and on budget
• Experience of building solid client relationships
• A professional, calm, approachable demeanour, and the ability to thrive in a dynamic highly matrixed agency environment
• Ability to effectively manage multiple projects and relationships cross functionally
• An appreciation for how great work gets done and a commitment to ensuring flawless execution and delivery
• Proven ability to collaborate with dynamic cross-functional teams to deliver on projects
• Demonstrates an ability to solve problems with the solution that works for all stakeholders without compromising the quality of the deliverables or the project
• Must be commercially astute able to build scopes, create budgets and track profitability
• Proven negotiation skills
• Strong client relationship skills including presenting to clients and the ability to think on your feet
• Strong written/oral communication skills
• Experience of working with offshore teams is a plus
• Proficiency with Microsoft Office

Qualifications

• 10-12 years of experience in account leadership, ideally in a production agency
• Prior agency experience managing international/regional clients in multiple markets with a diverse set of stakeholders is desired
• Bahasa ID native speaker; fluent written and spoken English is a must; other languages desirable

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