Marketing Manager

1 week ago

Bandung, West Java, Indonesia Evermos Full time

Key Responsibilities :

  • Lead the development of annual marketing strategies for Private Label and Exclusive Label portfolios, ensuring alignment with business goals.
  • Drive strategic decisions through market insights, competitive analysis, and identification of growth opportunities.
  • Manage high-level partnerships with principals and key external stakeholders to support Exclusive Label performance.
  • Oversee brand development, positioning, and go-to-market planning in collaboration with Product teams.
  • Direct integrated marketing initiatives across digital and offline channels, ensuring strong execution and measurable impact.
  • Govern digital marketing performance (social media, SEO/SEM, email, digital ads) with a data-driven approach.
  • Strengthen online sales channels by designing and optimizing the end-to-end digital sales funnel.
  • Lead BTL and offline initiatives to enhance brand visibility and support commercial objectives.
  • Ensure excellence in marketing content quality and brand consistency.
  • Manage the overall marketing budget and ensure high ROI on spend.
  • Report key marketing performance insights and strategic recommendations to senior management.
  • Provide leadership, coaching, and capability development for the marketing team.
  • Align cross-functional execution with Sales, Product, and Operations to drive business outcomes.

Requirements :

  • Professional Experience: At least 5+ years of experience in growth/demand planning, strategy and planning, or consulting in FMCG
  • Experience in managing Digital Media campaign / account (App Install, SEO, SEM, Facebook, Twitter) is a plus
  • Proven expertise in managing and executing multiple projects simultaneously, including developing timelines, managing budgets, and coordinating teams effectively.
  • Strong proficiency in analyzing data and metrics to evaluate the success of marketing campaigns and apply learning for continuous improvement.
  • A results driven, independent thinker with superior numerical, analytical, and financial / economics / accounting skills combining with strong marketing insight.
  • Familiarity with the customer journey and hands-on experience with data and product analytics tools (e.g., SQL, Tableau, Google Analytics, or similar).
  • Possesses strong interpersonal skills and maintains a positive attitude in the face of challenges.
  • Strong teamwork and collaboration skills.
  • Excellent communication skills are required to articulate marketing strategies and plans clearly to both internal and external stakeholders.

Evermos is committed to providing an inclusive environment where equal opportunities are available to all applicants regardless of race, color, religion, gender, national origin, disability, age, genetic information, marital status, pregnancy, or related condition. We will not tolerate discrimination or harassment based on any of these characteristics.

We also emphasize the importance of diversity in all aspects of employment including recruitment, hiring, promotions, training, and organization operations.

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