Marketing Manager

1 week ago

Serpong Banten, Indonesia PT Takasago International Indonesia Full time $60,000 - $80,000 per year

Job Purpose

·       To work in the marketing function within a country, develop and implement marketing efforts in order to ensure Takasago's leading position within the country.

·       To partner with sales and technical teams to build pipeline and maximise new win revenue according the country's overall business objectives.

·       Reports Marketing Director

Core Responsibilities

Marketing Strategy

·       Identify needs and opportunities through external and internal analysis

·       Partner with sales to identify growth opportunities and target accounts

·       Lead Marketing efforts to commercialize new technologies and products to drive profitable growth, through partnering with Local Technical, Sales and TIS team

·       Consolidate and prioritise needs and communicates to Marketing Director

Engage with Sales Teams to provide marketing support for targeted local customers

·       Engage on customer briefs and marketing requests, where appropriate

·       Plan, coordinate and executes key local customers visit in relation to marketing activities

·       Ensure local Marketing activity is consistent with Flavour Division Branding & Positioning. Build Takasago Brand in the local market

Build Market Understanding

·       Develops deep understanding of local customer brands and local market dynamics

·       Become local category expert, through analysis of consumer trends and insights, new launches and competitive landscape

Support Innovation Efforts

·       Supports innovation efforts by providing local market justification and requirements to the BU team (eg sales/projection, regulatory requirements, product price and performance expectation)

·       Leads the commercialisation effort at a local level through effective partnering with Local technical and sales, TIS teams

Qualifications:

·       University degree in Marketing or related field

· years of hands-on experience in a similar role

·       Experience in Food and Beverage or related industries (flavours, food ingredients) an advantage

·       Proficient in Indonesian language, English and possess competent presentation skills

·       Able to translate insights into relevant and actionable concepts

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