Cosmetic Brand Manager
4 days ago
Talent Insider seeks a highly experienced Senior Brand Manager to lead our cosmetic brand management efforts. The ideal candidate will have a deep understanding of the beauty industry and be able to design and execute successful KOL marketing campaigns.
Key Responsibilities:
- Develop and implement KOL marketing strategies that align with our brand goals.
- Analyze market trends and identify opportunities to enhance brand visibility and engagement.
- Build and maintain strong relationships with influencers, KOLs, and content creators.
- Lead and mentor the Brand Marketing team, ensuring clear communication and alignment of objectives.
- Track and analyze campaign performance metrics, including ROI and engagement.
Requirements:
- Minimum Bachelor's Degree in a related field such as marketing or business.
- Proven expertise in the beauty industry/cosmetics, with a strong passion for skincare.
- Strong knowledge of KOL management, campaign strategies, partnership management, and more.
- Ability to propose effective influencer marketing strategies to boost brand presence.
- Excellent communication skills in English, with the ability to explain complex concepts clearly.
- Capable of generating creative content ideas tailored to each social media platform.
Mid-senior level professionals with full-time employment and expertise in marketing and sales are encouraged to apply.
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