Senior Marketing Manager

3 days ago


Jakarta, Jakarta, Indonesia ASTRO Full time
Job Title

ASTRO is looking for a highly skilled and experienced professional to fill the position of Senior Marketing Manager - Brand.

The ideal candidate will have a deep understanding of brand management principles and be able to develop and implement effective brand strategies to drive business growth.

  • Key Responsibilities:
    • Lead the development and implementation of brand strategies, positioning, and identity across all internal and external touchpoints.
    • Collaborate with cross-functional teams to ensure brand consistency across all consumer-facing channels.
    • Monitor and analyze brand performance using key metrics and adjust strategies accordingly.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field (MBA preferred).
  • Minimum 8 years of experience in brand management or marketing, with a focus on digital and organic growth.
  • Proven experience in leading large-scale market moment campaigns.
  • Strong understanding of consumer insights, with the ability to turn data into actionable brand strategies.
  • Excellent stakeholder management and team leadership skills.
  • Ability to influence cross-functional teams and prioritize initiatives that align with brand goals.
  • Highly motivated, self-driven, and organized with a strong ability to follow through on complex projects.
  • Excellent verbal and written communication skills in both Bahasa Indonesia and English.
  • Experience with brand health monitoring tools and analysis.


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