Brand Management Head
22 hours ago
About Kurnia Ciptamoda Gemilang
We are looking for a talented Brand Management Head to join our team and drive our marketing efforts forward. As a Brand Management Head, you will be responsible for developing and implementing branding strategies that align with our company's overall vision.
Job Description:
- Develop and implement branding strategies that align with our company's overall vision.
- Monitor market trends and consumer behavior to identify opportunities and key issues that drive action and create marketing activities.
- Develop and maintain brand style guides, brand guidelines, brand vision, and value proposition.
- Collaborate with commercial partners to create promotional strategies and communications promotions.
- Plan, coordinate, and publicize direct marketing and communication strategies.
- Implement communications plans to increase brand awareness.
- Communicate the brand to internal customers and stakeholders.
- BUILD relationships with key media to secure and grow media coverage both online and offline.
- Manage and oversee the creation of marketing press releases for local, national, and international media.
- A strong understanding of social media, web analytics, email marketing, Search Engine Optimization, and Search Engine Marketing is an advantage.
Requirements:
- Bachelor's Degree in any field.
- Maximum 40 years old.
- Minimum 5 years of experience as a Public Relations or Marketing Communication Manager.
- Preferably experience in Retail, Agency, or Corporate Marketing.
- Excellent communication skills, strong analytical skills, proactive, creative, and innovative.
- A team player, multi-tasker, and able to work under pressure.
- Detail-oriented and familiar with working in a fast-paced environment.
- Strong leadership skills and good negotiation and strategic skills.
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