Gm Marketing
7 months ago
**About the Client**:
A leading FMCG company is looking for GM Marketing to play their functional card strongly, holding the tension between short and long term outcomes, integrating rigour with creativity, and inspire the business to act boldly in investing behind its brands to create strong returns and resilient pricing
potential.
**Key Responsibilities**:
- Building brand awareness to drive profitable commercial objectives
- Defining and developing the product portfolio strategy and the channels for participation and defining new areas for growth based on consumer insights
- Managing all external agencies
- Building, developing and managing the marketing team to ensure an effective,
- highly competent and motivated team with strong potential for the future
- Accountable for the creation and delivery of the Marketing strategy to deliver the Brand Plans through winning products and claims that delight consumers and grow sales and margin.
**Key Requirements**:
- Min. Bachelor's Degree from reputable university
- Min 15+ years FMCG experience in marketing/brand management with track record of driving growth through building brands.
- High leadership impact but with humility and openness
- Naturally has a growth mindset with Strategic Leadership, big picture thinker
- Good communicator: confident & persuasive
- Drives growth through good commercial and technical acumen
- Creative and ambitious. Prepared to take risk
- Hands-on and gets things done; resilient and “can-do”
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