Campaign & Community, Fashion (E-commerce)
7 months ago
Responsibilities
About Us
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
In this role you will drive consumer traffic into our platform with an aim to convert them via the planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands.
**Responsibilities**:
- Manage monthly mega campaign end to end by collaborating with integrated marketing, business and product teams and conduct post mortem analysis to grow fashion category at TikTok Shop
- Design methodology to help cross functional teams to perform more efficiently and effectively during campaign
- Grow TikTok Shop Fashion Category by converting leads to buyers through different promotion strategies and marketing support
**Qualifications**:
- Minimum Bachelor's Degree or above
- Proficient in English and Indonesian language
- 3-5 years of experience in e-commerce campaign planning and execution for major local e-commerce platforms
- Familiar with the key data metrics of evaluating campaign performance, analytical and data-oriented
- Good at communication and coordination of cross-functional teams
- Analyze competitors and trends in the market
- Excellent communication and presentation skills
- Fashion industry knowledge is a plus
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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