(Fmcg Retail) Mandarin Brand PR Manager

2 weeks ago


Jakarta, Indonesia MatchaTalent Full time

**About the Company**

Our client was established in Singapore in May 2015. The company is committed to becoming the most popular ice cream brand, the core businesses include research and development, production and sales of Ice Cream Products. It is the only ice cream brand selected as the official sponsor of 2018 Asian Games held in Jakarta. Currently covering Indonesia, Vietnam, Philippines and other countries, it has became a well-known ice cream brand in Southeast Asia.

**Responsibilities**:

- Leading and developing PR strategies and campaigns
- PR budget and campaign management
- To negotiate and liaise with PR agencies, organize public relation events, and distribute press release and presentation as and when required.
- To measure and produce reporting on the performance of marketing campaigns, gain the insights and assess against existing goals.
- To discover opportunities for partnerships, sponsorship, and advertising.
- Build and maintain a positive public image for a company or organization
- Building and maintaining relationships with media and KOL
- To achieve frequently, timely and positive media coverage across all available media/ publication.

Bachelor’s degree in Marketing/PR or equivalent 5+ years of working experience in PR with in depth understanding of the marketing mix and product lifecycle management within the FMCG sector. Experience in handling with media expert and stakeholder (government) Good written and spoken Mandarin Good presentation skills and able to communicate with all levels Willing to be placed in Pantai Indah Kapuk, North Jakarta



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