Gaming Content Partnership Specialist
18 hours ago
About TikTok
TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy. We’re a home for creative expression through videos that create a genuine, inspiring, and joyful experience.
**Responsibility**:
- Being able to define opportunities and content strategy for Gaming Professional Generated Content (PGC), to increase Gaming Video consumption
- Responsible for the operation performance of Gaming Networks, working closely and assisting their content performance on a daily basis
- Establish strategic content partnership with Gaming Networks, build the right brand awareness and positioning according to the product strategy in order to drive content growth
- Collaborate with internal and cross-functional teams (marketing, communications, etc.) to co-create local campaigns and push forward for execution
- Track, analyze and optimize the performance of Gaming Networks including community size, active rate, content quality, product adoption, video views and audience growth
- Being able to define localized content strategy and establish a sustainable content ecosystem that fits local tastes and preferences.
- 2-3+ years experience working with Gaming Networks (Developers, Media, MCN, KOLs) and familiar with influencer marketing, local gaming culture and Internet development trends.
- Bachelor's Degree or equivalent practical experience with strong English communication skills (both written & verbal).
- Deep understanding and resources in local gaming and eSport industries (online/offline organizations & communities, creating landscapes with a passion for finding).
- Experience with data, measurement, and analyses in order to draw insights from dashboards, report on them, and derive recommendations.
- Outstanding communication skills, presentation and problem-solving, enjoy communication with Senior-level managers and deliver daily support with strong user-driven mindset.
- Superior attention-to-detail, multi-tasking, and strong project planning/executing skills.
- A team player who is accountable, proactive, can work under high pressure and solution-oriented in a fast paced environment.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We believe individuals shouldn't be disadvantaged because of their background or identity, but instead should be considered based on their strengths and experience. We are passionate about this and hope you are too.
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