Brand Manager/specialist
7 days ago
This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.
**Responsibilities**
- Identify research needs, execute research studies and projects, and analyze research in order to identify opportunities as well as brand-related research: such as brand assessment, brand health, etc
- Stay current on market trends and competitive activity
- Establish and maintain brand budgets
- Define and manage the brand communication strategy using a variety of media
- Own the development and messaging of the brand narrative.
- Create, execute, and manage marketing programs and campaigns
- Work closely with the design and creative team to create, to shape, develop, and strengthen the brand image
**Qualifications**
- Bachelor's degree in Marketing, Business, or related field.
- Minimum 2-3 years of experience in brand management, brand marketing, or marketing management
- Proven ability to work cross-functionally
- Experienced managing a brand across multiple markets
- Creative thinker and problem solver
- Strong communication skills
- Project management experience, with a solid understanding of project management principles and techniques
- Strategic thinker able to identify long-term opportunities and trends
- Preferably come from a design and creative background with a prior experience in brand development
**Job Type**: Contract
Contract length: 12 months
Ability to commute/relocate:
- Jakarta: Reliably commute or planning to relocate before starting work (required)
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