Associate Vice President Performance Marketing
2 days ago
Job Advert Details**Some careers shine brighter than others.**
If you're looking for a role that will help you stand out at HSBC, look at how you can fulfil your potential.
Wealth and Personal Banking serves more than 50 million customers worldwide with a complete range of banking and wealth management services to enable them to manage their finances and protect and build their financial futures. It is a global business that brings together management responsibility for Retail Banking, Wealth Management, Insurance and Asset Management with a focus on customer-centric propositions and innovative and efficient distribution channels.
We are currently seeking an experienced professional to join this team in the role of **Associate Vice President** **Performance Marketing**
**Responsibilities**:
- Develop and execute digital marketing and performance marketing optimization (ROI).
- Align digital marketing campaigns with business goals and HSBC brand image.
- Optimize channel and content mix: social media, website, SEM/ SEO, display ads etc.
- Collaborate closely with product, sales, and campaign-marketing teams.
- Allocate, manage, monitor, and optimize budgets effectively
Qualifications**To be successful in this role, you should meet the following requirements**:
- Experience in communication and marketing strategy, working with Banking, marketing agency, start-up and financial industry that can merit and enrich HSBC resources.
- Min University, Bachelor degree.
- Experience in digital marketing and performance marketing optimization.
**You’ll achieve more at HSBC**
HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment.
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