Digital Marketing Executive
2 days ago
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About Omni Hotelier
Omni Hotelier is a fast-growing SaaS company revolutionizing hotel management through innovative technology. Our cloud-based Property Management System (PMS) and integrated digital solutions empower hoteliers to optimize operations, maximize revenue, and enhance guest experiences.
We are looking for a Digital Marketing Executive who is passionate about B2B SaaS marketing, understands the hospitality industry, and can create data-driven campaigns that generate high-quality leads.
Key ResponsibilitiesLead Generation & Performance Marketing
- Plan, execute, and optimize paid advertising campaigns (Google Ads, LinkedIn Ads, Facebook Ads) to drive inbound leads for Omni Hotelier's SaaS products.
- Develop and execute email marketing campaigns (nurturing leads, onboarding sequences, and promotional emails).
- Manage marketing automation tools (e.g., HubSpot, Mailchimp, or similar) for lead generation and nurturing.
Content Marketing & Branding
- Create compelling content for LinkedIn, blog articles, landing pages, and email campaigns that resonate with hotel owners, GMs, and revenue managers.
- Work with designers and video editors to produce engaging content, including infographics, product demos, and case studies.
- Collaborate with sales and customer success teams to align marketing messages with customer pain points and business needs.
Analytics & Optimization
- Track and analyze marketing KPIs (CTR, CPC, conversion rates, MQLs, SQLs, CAC, ROAS) to optimize campaign performance.
- Conduct A/B testing on ads, landing pages, and email subject lines to improve conversion rates.
- Generate reports and insights to refine marketing strategies and improve ROI.
- Minimum 2-4 years of experience in digital marketing for SaaS, B2B, or hospitality tech.
- Proven track record in Google Ads, LinkedIn Ads, and Facebook Ads campaign management.
- Experience in SEO, content marketing, and lead generation strategies.
- Strong understanding of marketing automation tools (HubSpot, Mailchimp, ActiveCampaign, etc.).
- Proficiency in Google Analytics, Google Tag Manager, and CRM tools.
- Ability to write and edit high-quality B2B content.
- Experience in the hospitality or hotel tech industry is a plus.
- Analytical mindset with a focus on performance-based marketing.
- Be part of a fast-growing SaaS startup that's disrupting the hospitality industry.
- Work in a dynamic, innovative, and collaborative environment.
- Opportunity to lead marketing strategies for an international audience.
- Competitive salary + performance-based incentives.
- Hybrid or remote work flexibility.
Entry level
Employment typeFull-time
Job functionMarketing and Sales
IndustriesIT Services and IT Consulting
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