Head of Marketing

3 weeks ago


Tangerang, Banten, Indonesia Michael Page Indonesia Full time

Lead Marketing Manager position in a leading consumer goods company, responsible for developing and executing marketing strategies to drive sales growth and brand awareness.

Job Description
  • Lead and motivate the marketing team to foster collaboration and innovation.
  • Develop and execute marketing strategies for existing products (60%) and new product launches (40%).
  • Work closely with the COO and owner to align marketing efforts with business goals.
  • Analyze P&L and market data to make informed strategic decisions.
  • Mentor team members and provide guidance to enhance their skills.
  • Manage product launches, ensuring timely execution and addressing delays.
  • Stay updated on market trends and consumer insights to identify growth opportunities.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • 7-10 years of progressive marketing experience in the FMCG sector, including 3-5 years in a leadership role with a focus on product launches and brand positioning.
  • Proficient in digital marketing channels (SEO, SEM, social media, email) and analytics tools, with a data-driven approach to campaign optimization.
  • Proven ability to develop and implement marketing strategies aligned with business goals, supported by market research and consumer insights.
  • Strong leadership and mentoring skills, fostering a collaborative team environment and motivating team members.
  • Excellent interpersonal skills for engaging with cross-functional teams and presenting strategies to senior management.
  • Track record of achieving KPIs related to brand awareness and sales growth, with experience managing marketing budgets for optimal ROI.
  • Resilient and adaptable in a dynamic environment, with a preference for candidates demonstrating a stable career path in key roles.
About the Company
  • One of the fastest-growing FMCG companies post-pandemic.
  • Dynamic and innovative environment focused on growth and creativity.
  • Diverse portfolio and opportunities to collaborate with a young and vibrant team.

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