Omni Channel
2 weeks ago
Deskripsi Pekerjaan
Tanggung Jawab Utama
Menyusun & mengimplementasikan strategi pemasaran untuk mendukung ekspansi food service (hotel, restoran, catering, modern trade).
Menyusun strategi omni channel ( retail, market place, social e-commerce, online shop)
Merancang & mengawasi program promosi, kampanye digital, event, dan aktivitas branding untuk meningkatkan awareness & penjualan.
Bekerja sama dengan tim sales dalam menciptakan strategi go-to-market untuk produk baru dan kanal distribusi.Melakukan riset pasar & analisis tren konsumen (daging sapi, ayam, pork, dairy, dsb) untuk menemukan peluang pertumbuhan.
Mengelola anggaran pemasaran, memastikan ROI dari semua aktivitas marketing.
Memimpin & mengembangkan tim marketing (digital, branding, trade marketing, event).
Membangun hubungan baik dengan mitra strategis: HORECA, retailer modern, marketplace, dan media.
Memberikan laporan kinerja marketing & rekomendasi pengembangan strategi bisnis kepada Direksi
Kualifikasi
Wanita Non Hijab
Pendidikan mínimal S1 (Pemasaran, Bisnis, atau setara).
Minimal 5 - 8 tahun pengalaman di bidang marketing FMCG / food & beverage / distribusi daging atau protein-based food.
Pengalaman mínimal 3 tahun di posisi manajerial (Marketing Manager / Head of Marketing / GM Marketing).
Memiliki pengalaman dalam food service marketing dan terbiasa mengelola brand di industri HORECA.
Menguasai digital marketing, trade marketing, campaign planning, dan market analysis.
Memiliki jaringan luas dengan HORECA, retailer modern, serta paham strategi masuk ke marketplace.
Keterampilan komunikasi, analisa, dan kepemimpinan yang kuat.
Terbiasa bekerja dalam lingkungan dinamis, kompetitif, dan target-oriented.
Bahasa Inggris aktif, baik lisan maupun tulisan.usia 25 - 32 thn
**Job Types**: Temporary, Contract
Application Question(s):
- Last salary ?
- How Old are You ?
**Experience**:
- Omni Channel or Brand manager ( Food Service )?: 4 years (required)
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