Marketing Manager
1 day ago
Responsibilities
- Lead and implement short to mid-term strategic marketing plans including but not limited to campaign plans.
- Own and drive campaign planning, execution, monitoring, and evaluation.
- Proactively involve and drive any brand-building activities assigned including but not limited to PR, offline activations/BTL, and brand-centric campaigns.
- Provide feedback and insight on market trends and competitors' activities to review and adjust marketing strategy and plans that meet the changing market and competitive conditions.
- Perform support duties including budgeting, reporting, and analytics maintaining marketing materials.
- Digital marketing strategy, SEO effectiveness, e-commerce traffic
- Proven success in ATL&BTL development and execution.
Qualifications
- Bachelor's or Master's degree in business, marketing, communication, or related field.
- Minimum 7 years work experience in Food & Beverages / FMCG Industry.
- Proven running marketing campaign (offline and online) experience and proven track record of delivering results for rapid growth in a fast-paced work environment.
- Solid presentation & negotiation skills and ability to manage relationships across many stakeholders both team and partners.
- Strong knowledge of market/customer needs with good market analytics skills.
- Willing to be placed in Bandung.
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