Brand Marketing Associate

4 days ago

Tangerang, Banten, Indonesia Pt Visi Ragam Trigatra Full time 3,000,000 - 6,000,000 per year

Jobdesk :

1. Brand Management

  • Membantu menjaga konsistensi identitas dan guideline brand di semua aset pemasaran.
  • Melakukan riset untuk memahami posisi brand dibanding kompetitor.
  • Mengusulkan strategi untuk memperkuat awareness dan positioning brand.

2. Campaign & Activation

  • Membantu merencanakan, mengimplementasikan, dan memonitor campaign marketing (online & offline).
  • Berkoordinasi dengan tim desain, media, dan agency untuk eksekusi campaign.
  • Menyusun timeline dan memastikan proyek berjalan sesuai jadwal.

3. Content & Creative Support

  • Berkolaborasi membuat konten untuk keperluan promosi: materi social media, ads, brochure, landing page, dan lainnya.
  • Memberikan brief kepada tim kreatif atau vendor.
  • Menyusun storytelling atau copywriting dasar yang relevan dengan brand.

4. Digital Marketing Support

  • Membantu monitoring performa campaign digital (Ads, SEO, social media, influencer).
  • Membuat laporan analitik sederhana: reach, engagement, CTR, conversion, dsb.
  • Mengelola kalender konten untuk sosial media.

5. Market & Consumer Research

  • Melakukan riset pasar, tren industri, dan preferensi konsumen.
  • Mengolah feedback pelanggan untuk mengidentifikasi peluang pengembangan brand.
  • Benchmarking kompetitor dan menganalisis keunggulan/kelemahan.

6. Event & Partnership

  • Membantu persiapan dan pelaksanaan event brand (launching produk, expo, workshop).
  • Mengelola komunikasi dengan partner, komunitas, atau KOL/influencer.
  • Mendukung aktivitas sponsorship atau kolaborasi.

7. Reporting & Administration

  • Membuat laporan performa kampanye, ROI, dan aktivitas brand marketing.
  • Mengelola dokumentasi aset brand, kontrak vendor, dan anggaran dasar.

Jenis Pekerjaan: Penuh Waktu

Pertanyaan Lamaran:

  • Berapa gaji terakhir kamu?

Pengalaman:

  • Marketing: 1 tahun (Diwajibkan)

Lokasi:

  • Tangerang (Diutamakan)

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